Articles and Autoresponders
Writing articles to market a product or service is an excellent and very
efficient way to build your business.
The articles should be very informative, providing the
reader with information that is important to educating your reader to
your specific topic. The article should include a link to your web page
for more information.
The web page, of course, is designed to sell a product
or service that relates to the topic of the article.
These articles are commonly submitted to article
directories, article archives, websites, newspapers and ezine publishers
in your market. This is one of the most effective ways to market a
service or product on the Internet. I use the services of Targeted
Article for quick and easy distribution of my articles.
And it can become even more effective when it is
combined with the use of an autoresponder. The service that I've used
for years is A1eBiz.
Begin by setting each of your articles up in your
autoresponder. It is important that each article have its very own
autoresponder address, so you will need an autoresponder service that
will allow you to do this.
Next, make a master list, or article archive listing,
of your articles on your web site, with the autoresponder address for
each article listed beside the title. You can even add descriptions of
the articles on your article archive listing if you want to.
By setting up your article archive in this manner you
are capturing the contact information and 'sorting' your clientele into
very specific areas of interest to present future offerings to.
Don't advertise your articles one at a time!
Instead advertise one autoresponder address for the
master list. Simply put the autoresponder link for your master listing
in your e-mail signature file, your resource box in each of your
articles, your newsletter and on your website.
You can even allow other ezine publishers to use this
as a free resource for their subscribers!
Use your imagination to work smart and not hard to promote your web site
and yourself. For more tips on how to optimize your time and money visit
The Workbooks.
The information provided here is meant to be a beginning
to your own research and just food for thought, I take no responsibility
for your application of the information. You may come up with totally
different findings as the Net is a constantly and consistently changing
place. Keep learning.
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